Which component of the tri-component model refers to how a person behaves towards the attitude object?

The behavioral component of the tri-component model specifically relates to how an individual acts or behaves towards an attitude object. It reflects the observable actions or responses that result from a person's feelings and beliefs about something. For example, if someone holds a positive attitude towards exercise, their behavioral component might manifest as regular attendance at the gym or participating in sports.

Understanding the tri-component model requires recognizing that while the cognitive component involves thoughts and beliefs about the attitude object, and the affective component encompasses feelings or emotional responses, it is the behavioral component that showcases the actual actions taken in response to those beliefs and feelings. This distinction highlights the importance of behavior as an essential part of how attitudes are expressed and measured.